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Maximizing ARPU 2007
5th - 9th March, 2007,Vienna, Austria

Research

Research

Mobile in Minute papers

Maximising ARPU 2007 Date: Monday 05 Mar 2007 - Friday 09 Mar 2007 Venue: Crowne Plaza, Vienna, Austria In the current market of falling voice revenue, operators are searching for methods to increase ARPU from additional services while maintaining ARPU from traditional sources. By attending Maximsing ARPU 2007 you will learn the latest techniques to drive ARPU and retain your most valuable customers. The challenges associated with deploying an FMC offering also provide an opportunity to attract high value ARPU subscribers and increase revenues from 3G value added services including location based services (LBS), mobile TV and video and instant messaging as well as mobile office solutions for business customers. You will learn how to combat the fall in voice revenue by developing effective strategies to increase triple-play subscribers and broadband usage and open new revenue streams by making attractive business models for IPTV. You will also learn how to micro-segment your subscriber base to develop targeted strategies to increase ARPU as well as providing a personalised service, increasing loyalty and reducing churn. Make the most of Maximising ARPU 2007 by hearing how your pricing and bundling strategy can differentiate you from your competitors and drastically increase ARPU. For more information, please visit http://www.iir-events.com/IIR-Conf/page.aspx?id=4151 and you can register on http://www.iir-events.com/IIR-Conf/page.aspx?id=4152

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