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MobileIN.comMarket Research
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Mobile Web Americas
2nd - 4th October, Orlando, Florida
Research
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Mobile in Minute papers
Mobile web surfing outpaces PC surfing in
many areas of the world and is quickly becoming the dominant platform in many
markets. The United States, it is estimated, is between 1 1/2 to 2 years behind
Japan, where 40% of the adult population surf the mobile internet. Many studies
have shown that Americans are more than ready for the mobile internet, but the
experience is too difficult for the average user, websites are poorly designed
for interaction and there are security concerns for commercial
transactions.
The Mobile Web Americas conference and expo
will bring together industry professionals from around the world to discuss how
to improve and capitalize on the mobile web. Tackling issues like one web vs.
.mobi, web design, maximizing mobile retail and commercial opportunities,
overcoming security issues, monetizing infotainment services, billing for
services, carrier content guidelines, handset technologies and much, much
more.
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Events, Workshops, Seminars
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