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Innovative Telecom Pricing Masterclass
15 & 16 May 2008 JW Marriott Hotel Kuala Lumpur, Malaysia

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Design a Winning Game Plan to Win the War for Increased Profit and Market Share   In the world of wireless and wired telecommunications, pricing is at the heart of the business.  It's a real-time competitive issue, and mistakes are expensive. Prices are an important means to achieve policy objectives. The telecom sector’s objectives cover a wide canvas which includes enhancing efficiency and flexibility of operation, financial viability of the sector, promoting investment and innovation, stimulating demand and competition, addressing unfair competition, and meeting social objectives such as universal provision of telecom services at fair and reasonable rates.   This intensive two-day masterclass will offer an unrivalled opportunity to gain solid understanding and best practices of how to effectively address your number one business challenge – Pricing!  You will acquire first-hand knowledge and skills to defend your organization from current and future threats, such as Price War, declining ARPU and customer value proposition.   UNI is proudly organising:    Innovative Telecom Pricing Masterclass 15 & 16 May 2008 JW Marriott Hotel Kuala Lumpur, Malaysia   The course facilitator has more than 20 years of business experience with deep knowledge in strategic marketing and extensive experience in Telecom industry. In that capacity, Loic has done extensive work on maximizing pricing and value propositions for many world-class telecom companies.  Audiences consistently rank him as one of the most effective and thought-provoking pricing consultants. In addition, the consultancy firm of the course facilitator has a proven track record of typical payback on an assignment which exceeds 10 times of the cost.   In this intensive two-day masterclass, you will:   LEARN and apply world-class best pricing practices in your organization IDENTIFY and measure what drives perceived value for your customers ASSESS the existing performance of your pricing processes and maximize revenue from emerging markets ESTABLISH key components of your pricing infrastructure & processes MONITOR and manage pricing performance through effective Key Performance Indicators (KPIs) CREATE pricing and value advantage in highly competitive global market DETERMINE profitable pricing for new products e.g. WIMAX, Content, Mobile TV etc AVOID and minimize damage of price war DETERMINE ‘quick hit’ pricing improvements UNDERSTAND price sensitivity and value proposition in specific customer segment, including both consumer and business   You will also receive an Exclusive Pricing Value Management & Strategy Toolkit which includes World-Class Pricing Performance Framework (5 levels of Pricing Performance) by Pricing Solutions that has emerged as a standard for the industry and help companies substantially improve both revenue and profit.   About UNI Strategic Pte Ltd   UNI Strategic is a vibrant and dynamic company with a passion for delivering exceptional business intelligence solutions through our Conferences, Summits and Training. Our clients are the Top-Level Management of Fortune 500 and MNC’s companies around the globe.    Established in early 2002, UNI Strategic Pte Ltd is the key provider of bespoke corporate and training events. We remain a leader in providing quality business to business information platforms to provide companies with the critical edge in corporate strategy today. We identify and develop key market segments across all industries and make headway into new and proven frontiers, bringing you the very best and latest in all our programs.   At UNI events, we listen to our executive clientele. The result is an open concept training platform developed in response to our client's needs with lots of interaction between audience and speaker alike.   For further information on the masterclass, please contact: Joyce Ho Email: joyce.h@unistrategic.com with subject code “MI-ITP” Tel        : +65 6825 9674 Fax       : +65 6776 2120

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