Bluetooth Status Report
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Bluetooth Status Report: Devices, Applications & Case Studies
Market Update & Business Case Analysis
Published: June, 2002
Bluetooth Status Report
Bluetooth is approaching a critical stage in its development, with operators launching
bluetooth-enabled devices, a range of new products reaching the market and consumers
getting their first taste of a wide variety of user-friendly devices and applications.
As the Bluetooth market expands rapidly, Bluetooth Status Report
provides readers with a comprehensive view of the real business case for Bluetooth, as
well as eight in-depth case studies illustrating its current use in the following markets:
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This executive briefing draws on the expertise of the editors of Planet Wireless,
the only newsletter in the industry dedicated to the business case for Bluetooth, WLAN and
the Wireless Enterprise. It supplies previously unreleased business intelligence -
obtained through first-hand interviews with the industry 's leading and most innovative
players - on Bluetooth devices, applications and implementations in the top six end-use
markets for the technology.
Bluetooth Status Report provides readers with the real
facts behind Bluetooth, and with essential knowledge obtained from other players'
real-life experiences, enabling them to base new business strategies on real facts and
expert commentary.
Bluetooth Status Report will enable you to answer key
industry questions, including:
What is the business case behind the top 10 Bluetooth applications? Why are mobile
operators like NTT DoCoMo, Orange and Europolitan-Vodafone moving into the Bluetooth
devices and services market, and how soon do they expect the new solutions to pay off?
What Bluetooth handsets, headsets and computers are selling, and why? Can Bluetooth be
used successfully in public environment hotspots? Will hands-free car kits by Daimler
Chrysler and Ford jumpstart the US market for Bluetooth? Can Bluetooth provide you with a
rapid return on investment? Is voice over Bluetooth really the killer application? Has
Bluetooth finally learned to live with 802.11b?
...and many more!
Bluetooth Status Report will enable you to:
Gain a thorough update on the current status of the Bluetooth market and its
applications in a wide range of industries
Access invaluable information on the key payers and their business plans
Benefit from the commentary of expert industry editors
Draft successful business strategies based on the latest, most accurate industry
information
Contents Summary
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Table of Contents |
| Section 1: Bluetooth Business Case, Device and Platforms |
| Chapter 1, Bluetooth business case |
| 1.1 Products appearing despite tough market |
| 1.2 Bluetooth a key mobile Internet technology |
| 1.3 Chipset prices fall, boosting market |
| 1.4 Bluetooth chipsets overtake Wi-Fi, but market estimates vary |
| 1.5 Technical usability challenges shift to consumer usability |
| 1.6 PC hardware, software makers integrate Bluetooth |
| 1.7 Bluetooth public access vendors fight WLAN domination |
| 1.8 Innovative applications start to appear |
| 1.9 Bluetooth security intact |
| 1.10 The road to seamless mobility |
| Chapter 2, Device rollout strategies: Handsets, headsets & computers |
| 2.1 Bluetooth device sales gain steam |
| 2.2 Handset rollout leads adoption, headsets multiply |
| 2.3 Sales stronger following weak 2001 |
| 2.4 Computer makes ponder integration following Sony lead |
| 2.5 More diverse devices proliferate as chipset costs fall |
| 2.6 Tackling interference at application, device and chip layers |
| Chapter 3, Software platforms & support |
| 3.1 Software platforms and support |
| 3.2 Mobile platforms integrate Bluetooth support |
| 3.3 Java key to application development |
| 3.4 Microsoft supports Bluetooth, IPv6 in XP |
| 3.5 PC makers eye wireless desktop |
| Chapter 4 - Healthcare applications |
| 4.1 Status report: Huge potential market, major challenges |
| 4.2 Opportunities and challenges |
| 4.3 Telemedicine |
| 4.4 Wireless patient data management |
| 4.5 Research institutes and universities |
| 4.6 Overlap with 802.11b and ZigBee |
| 4.7 Medium to long-term outlook |
| 4.8 Case study: Orange Wirefree Clinical telemedicine trial |
| 4.9 Case study: Hearing aids, defribrillators and other devices |
| Chapter 5 - Bluetooth hotspots & public access services |
| 5.1 Status report |
| 5.1.2 Exhibition hotspots |
| 5.1.3 Ericsson’s BLIP on the landscape |
| 5.1.4 Hotels and retail: BT Retail, NCR, Nokia, NTT |
| 5.2.1 Case study: Japan’s Bluetooth-enabled cafes and trains |
| 5.2.2 Case study: Bluetooth Congress by Red-M |
| 5.2.3 Case study: Netario Manchester network |
| Chapter 6 - Automotive telematics platforms and applications |
| 6.1 Status report |
| 6.1.2 Legislation helps drive market |
| 6.1.3 Market players: GM, Ford, Motorola, Verizon |
| 6.1.4 Bluetooth’s in-car role |
| 6.1.5 Embedded or add-on kits? |
| 6.1.6 Interoperability still a hurdle |
| 6.2.1 Case study: Chrysler takes the plunge |
| 6.2.2 One device, one number strategy |
| 6.2.3 Buy handset, then the car kit? |
| Chapter 7 - Bluetooth enterprise applications |
| 7.1 Status report: NTT-DoCoMo launches Bluetooth enterprise service |
| 7.1.1 Maturing perceptions of Bluetooth? |
| 7.1.2 Bluetooth reduces voice costs: Red-M, Norwood Systems |
| 7.1.3 Bluetooth and data calls |
| 7.1.4 Mobile operators show interest |
| 7.1.5 Addressing costs, application challenges |
| Chapter 8 - Consumer and digital pen applications |
| 8.1 Status report: Consumer applications gather steam |
| 8.1.2 Case study: Europolitan-Vodafone, Sony Ericsson, Anoto launch digital pen and paper application |
| 8.1.3 Different technologies do battle |
| 8.1.4 Main demand for pen applications |
| 8.1.5 Anoto’s business model |
| 8.1.6 Anoto eyes wider markets |
| Chapter 9 - Warehouse and Industrial applications |
| 9.1 Status report:UPS, Fedex, Volvo develop Bluetooth industrial applications |
| 9.2 Case study |
| 9.2.1 UPS project boosts Bluetooth |
| 9.2.2 UPS and Symbol |
| 9.2.3 Why Bluetooth and 802.11b? |
| 9.2.4 PAN, LAN, WAN integration |
| 9.2.5 Symbol’s Bluetooth/WLAN vision |
Bluetooth Status report cost options
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Bluetooth Status Report: Devices, Applications & Case Studies (PDF - Single User plus Paper copy) |
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Bluetooth Status Report: Devices, Applications & Case Studies (PDF - Single User plus Paper copy) |
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